RaceTrac Partnerships

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RaceTrac Sports Partnerships

Hometown Partners

RaceTrac is proud to support the Atlanta Braves, Atlanta Falcons, and Atlanta United through community events, fundraisers, and promotions. Check out all the ways to get involved with our hometown teams! 

Events & Offers
Atlanta Braves & RaceTrac logos

RaceTrac Sport Partnerships

RaceTrac & the Atlanta Braves

RaceTrac has been a proud partner of the Atlanta Braves since 2014, supporting Braves Country through a variety of fan-first initiatives. One of the most iconic traditions is RaceTrac’s Beat the Freeze race, featured at select home games and beloved by fans. Throughout the season, RaceTrac also offers exclusive promotions that fans can redeem in-game or through RaceTrac Rewards.


Beyond the ballpark fun, RaceTrac and the Braves come together to make a meaningful impact. As the presenting sponsor of the Braves’ Childhood Cancer Awareness Day, RaceTrac helps honor survivors with a special pregame celebration, party, and other memorable experiences.

Atlanta Falcons and RaceTrac logo

RaceTrac Partnerships

Atlanta Falcons

The Atlanta Falcons and RaceTrac started their partnership in 2023. RaceTrac teams up with the Falcons for season-long promotions and home opener offers. This partnership is more than just great deals. RaceTrac is the presenting sponsor of the Freddie Falcon school shows. Freddie Falcon visits two elementary schools in Georgia every Friday during the football season. 
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Atlanta United and RaceTrac logo

RaceTrac Sports Partnerships

RaceTrac & Atlanta United

RaceTrac and Atlanta United teamed up for the 2024 season, giving soccer fans even more to cheer about. Fans can take advantage of special home opener offers and additional promotions throughout the season. Beyond the stadium, RaceTrac also supports the next generation of players as the presenting sponsor of Atlanta United Youth Summer Soccer Camps held across Georgia all summer long.